c/Public Affairs Officer

 

Public Affairs Officer (PAO)

The PAO is responsible for assisting with all public relations/publicity matters affecting the unit. He/she reports to the CO/XO via the OPS officer. Under the direction of the XO, specific activities include but are not limited to:

  • Ensure that press releases and/or articles are prepared and submitted to the SNSI via NSI; when approved by the SNSI, ensure all press releases and/or articles are submitted to appropriate news media each time an event of interest is scheduled and/or takes place. Media to be considered will include as a minimum local newspaper and the school newspaper.
  • Establish a system that will ensure positive contact by a PAO member with each NJROTC group likely to have newsworthy activities.
  • Establish communications with parents through publication of a periodic newsletter, newspaper, or web page to be published at least once per school quarter and distributed in the MEDIA folder.
  • Ensure that comprehensive files or PAO-related material are established and maintained. At a minimum, the following files are to be established.
    • NJROTC news releases and list of media to which submitted.
    • Copies of all news stories mentioning NJROTC and/or its Cadets.
    • NJROTC Newsletters, Newspaper and Web Page entries.
    • Photographs of NJROTC activities arranged by subject and properly labeled as to date, event, and persons involved
  • Arrange for publicity for NJROTC activities including annual inspection, competitions, field meets, drill meets, Change of Command, fund-raisers, social events, and projects.
  • Ensure the maintenance of a Unit history with such detail that a clear picture of the year’s activities is resented.
  • Make sure appropriate photographic coverage of all Unit events is obtained.
  • Ensure that NJROTC pages in the yearbook properly reflect the activities of the cadets by working with the yearbook staff of the layout.
  • Ensure that fund-raising activities sponsored by the unit are given appropriate support and publicity
  • Assist the SNSI in maintaining the Unit’s Web Home Page (if applicable). This may be done by an approved Cadet web-master.
  • Maintain a point of contact listing for all local news media.

Academic Accomplishments:

Extracurricular Activities:

 

Community Service/Involvement:

 

Other: